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Why is Sushi so popular in Australia?

Sushi has become one of the most popular foods in Australia – and it’s easy to see why. It’s healthy, light, beautiful and delicious. The dish first reached Australia in the 1980s and since then, it’s become as popular as McDonalds, with studies showing that popularity for sushi is continuing to increase. According to leading market research organisation Roy Morgan Research, between July 2009 and June 2014, the proportion of Australians who say they like eating sushi has grown from 36% to 40%.
So, what is the driving force behind this love, and why do Aussies love it so much?

  • 1. It has many health benefits

    There’s no secret to Japan’s high life expectancy, with their diet being linked to their life longevity. This Japanese food is highly rich in healthy fats such as omega-3 fatty acids, which is good for the heart and blood pressure. The thin sheets of dried seaweed have high mineral content like iodine and magnesium which are essential for hormone production and thyroid function. It’s one of the healthiest cuisines out there, but of course that’s if you stick to the sushi and sashimi and don’t stray to the fried and creamy options.

  • 2. It's simple and convenient

    Sushi is one of those convenient takeaway foods. Sushi can be packed in small containers and carried with you. It’s not messy to eat and bite-sized pieces make it very easy to consume. Plus, sushi is relatively clean finger-food: sticky rice holds the condiments together, sometimes with the help of seaweed wrapped around. Often it a very simple, easy to find fast food option that is easily portable and eaten on the go. And now with a rise of convenience sushi, the ease of access to these products makes it incredibly easy to find and eat.

  • 3. Its so unique

    In Australia, we are spoilt for sushi choice. Sushi comes in astounding assortments. With traditional options (Inari, nigiri and maki) there are also plenty of “Westernised sushi” options (teriyaki chicken, California, and spicy tuna rolls to name a few) to tempt even the fussiest of eaters. Vegetarian options, gourmet, cheap and convenient, fusion and more types to make this exotic food incredibly versatile and diverse.

With plenty of choice and many varieties of options, Wasabi Warriors creates the freshest and sustainable sushi for all our customers to enjoy whether its on the go or for an opportunity to sit down and relax. So come and visit one of our stores today and taste our difference.

Filed Under: blog, Category 2

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